Target Audience 13/03/09

For our film based on social realism in the UK, we must concentrate on what target audience will be best suitable. Due to the inclusion of violence, teenagers, music and similar elements, me and Jane have decided to make our film appeal to mature teenagers aged 15 and over, and to young adults with an age range from 15-35. The film will be made to appeal to female people as well as the male gender, to target both sexes in order to create a wider audience.

We have also looked at similar products to see how well they did at the box office. An example of a successful movie based on social realism in the UK is a recent film released in June 2008 called "Adulthood", which gained worldwide success and an international and worldwide gross of $5,922,805 (Ref: http://www.the-numbers.com/movies/2008/0ADHD.php) . Due to the success of social realism films in this country, we are certain that we will produce an opening sequence that will be very appealing to a wide audience.

Rukhsar